About Us...

Mineralissima started at Kati’s home in beautiful Holland, but due to its rapid and quick success, it soon had to move to offices where a small team of highly dedicated staff work together and produce makeup which is fluffy, light and invigoratingly fresh!

Developing from humble beginning’s, in 2007 founder Kati, originally from Finland, was inspired after an eye opening trip to the US where she discovered mineral makeup and the hype surrounding it. Upon her arrival back to her home country Holland, Kati realised that there was a gap in the market for mineral makeup and through.

Since then Mineralissima has grown into a vegan  makeup brand friendly not only to humans, animals, but also to the environment, supplying beautifu l makeup  to companies and consumers alike.

Our wide range of products is available not only online, but also via our resellers and in our showroom. Come visit us to get product/colour advice and tro test and purchase our makeup!

Our showroom is located at Jadelaan 117, 2132XZ Hoofddorp

Opening hours:

Tuesdays and thursdays between 10.00-16.00 
Fridays between 12.30-16.00 

* Note: limited parking available 



The faces behind Mineralissima

Team Mineralissima is not just about work, work, work, we are an extremely happy, energetic and enthusiastic workforce and we believe this adds that little something extra to the products we make. We also have a combined passion for coffee drinking and house music!


Kati van Riet

Kati is the founder of Mineralissima

She puts a lot of love and passion into creating Mineralissima-makeup, making thousands of women pretty and happy.



Mirella Wouters

Do you have questions, concerns, suggestions or even compliments? Mirella will be happy to help you further!

She is also the contact point for wholesale-accounts.



Along these faces we work with many other great people in various projects whether it be design, photography, social media, workshops or makeovers.

Mineralissima philosophy

At the very core of Mineralissima we uphold a value which is to offer woman affordable yet beautiful vegan cosmetics with as little ingredients as possible. We believe in enhancing females’ natural beauty with makeup that is also a reflection of the earth’s natural resources. By keeping it natural, we ensure that our carbon footprint is significantly reduced and most importantly, you understand exactly what you are putting on your face because most makeups have long lists of ingredients which you can’t even pronounce never-mind understand! We also take huge pride in the fact that none of our products are tested on animals.

Mineralissima makeup is made to make women look and feel naturally flawless with a beautiful glow. Dedicated to constantly improving our products and range we strive to spread the word of all things natural to women throughout the world.

If you would like more information on any of the Mineralissima products or would simply like some advice on which shade is for you, please don’t hesitate to get in touch here.


Be the natural you